The birth of an identity that speaks to the ultimate high-maintenance audience: designers and art directors.
Branding, packaging and comms materials that add the final ingredient to one of London's best beers.
How to plant the seed in the mind of the consumer. Frobishers get our creative juices flowing.
Getting to know Laura. Telling the story of healthy products that are packed with goodness.
How we helped one of the world's top film schools write their own unique story.
Everyone loves an underdog. Fusion takes on the market leader with something a little bit more fruity.
We were honoured to handle the branding for a series of national events marking the visit of Zen Master Thich Nhat Hanh. Nominated by Dr. Martin Luther King for the Nobel Peace Prize in 1967, he is one of the world's best known Buddhist teachers.
Our brief was to avoid old world clichés and create a look and feel that would attract a younger audience as well as connect with established followers. Our solution was to combine the new and old to create a revolutionary feel for the campaign.
In 2009 we were invited to carry out a thorough rebrand of The Glasgow Jazz Festival, one of the UK's eminent music events. The existing branding had become dated and a more engaging approach was required as the festival's popularity continued to grow.
The result was inspired by classic jazz typography, while collateral included print, online and advertising. Our aim was to reflect the festival's distinctive jazz heritage and it seemed to hit the right note as the brand continues to be used to this day.
Intuitive and straightforward, F2iT's Zedonk is affordable online business software for designers and producers of clothing, footwear, accessories and jewellery.
Counting the likes of Victoria Beckham and Julien Macdonald amongst their client base, our job was to create a look and feel across print and online that would appeal to a brand savvy audience. Combining classic, bold typography and a timeless colour scheme resulted in a solution that positioned F2iT as a cut above the competition.
Working closely with Nabiha's management company, Pitt Bhul, we created a bespoke marque for this up-and-coming Danish starlet. Collateral included album and single artwork as well as advertising.
We first collaborated on the album "Cracks" and then her follow-up "More Cracks". The look and feel of the creative evolved alongside the music; from smooth electropop to a grittier, more urban sound.
Working in partnership with integrated marketing specialists, BrandVoice, who established the initial concept, we created packaging for a limited edition release of Marston's Pedigree which commemorated Derby County FC's 125th year in football. The resulting creative featured 12 bottles of beer, each displaying a different member of the fans' All-Time XI, as voted for by Derby County supporters.
Profits raised from the sale of the commemorative packs went towards fundraising for the Clough/Taylor monument.
Noi Wear appointed a selection of illustrators to create a series of illustrations based around the concept of "The Carnival Of Fear". One of whom, was our very own Alex Chappell.
His intricate, organic signature style was a perfect fit for the fashion brand. As well as selling them online, the t-shirts were also stocked by high-end retailers such as Selfridges.
To see more of Alex's work visit www.twiy.co.uk
Paratus Communications is a London-based PR and social media marketing agency providing clients with creative and strategic talent to develop and deliver memorable campaigns at a local, national and international level.
Our challenge was to establish an identity that was as bold and confident as the team at Paratus Communications. We created a brand language—across branding, print and online—that illustrated the simplicity of the Paratus ethos; a straight-talking black and white approach.
We were appointed by fashion designer Betty Jackson to create a memorable look book for her Autumn / Winter collection. Our aim was to develop a document that shared the same aesthetic and tactile qualities as her range.
The resulting creative was a series of cards printed on a thick silk stock. These were held together by a fabric band and housed in a paper bag. The bag was then folded over, stamped and sealed with a sticker, striking the right note with her fashion-conscious audience.